When it comes to startup investment, automakers are still going full speed ahead.
From ride-hailing apps to driverless car technology, transportation startups have attracted unprecedented sums of investment capital from auto manufacturers in recent years. In the past few quarters, that trend has been accelerating.
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An analysis of SA国际传媒 data shows that since the beginning of 2019, the world鈥檚 largest car and truck manufacturers have led financing rounds valued at more than $6 billion. Over that period, they鈥檝e participated in more than 50 deals for several million dollars and up, indicating an expanded willingness to pump significant sums into rounds.
鈥淚t has been a continuation of the trends for many of the automakers that have been particularly active over the past few years,鈥 said , a partner at Detroit-based transport venture firm . 鈥淚n 2019 and 2020, however, it has been interesting to see a few automakers鈥攑articularly those in Asia鈥攁ggressively ramping up their innovation efforts.”
Below, we take a more detailed look at where Big Auto is putting its capital, which companies are spending the most and where the current investment path is headed.
Hot Sectors, Big Rounds
First, let鈥檚 look at where the money鈥檚 going. The sectors driving away with the largest sums of automaker capital include autonomous driving technology, electric cars, batteries and ride-hailing.
We break out the largest funding recipients in Big Auto-led rounds in the chart below. (See full list of.)

For the most part, the same subsectors have been attracting automaker interest for years, but the funding dynamics have changed some in recent quarters.
In particular, we鈥檙e seeing more partnerships and joint investments involving multiple automakers. Examples include 鈥檚 participation in a $1.15 billion May round for 鈥檚 self-driving unit, , and Volkswagen鈥檚 $2.6 billion round for -backed .聽 Even longtime rivals and BMW are teaming up by launching a .
鈥淚鈥檓 not sure 5 to 10 years ago we would have imagined Ford and Volkswagen coming together to collaborate on electric and autonomous vehicles, or Daimler and BMW鈥檚 collaboration on mobility services,鈥 Stallman said.
However, as the true cost of launching electric and autonomous vehicles鈥攁nd competing against and on mobility services鈥攈as come into greater clarity, these partnerships make quite a bit of sense.
Another broad trend is a move toward components developers. The years 2016 to 2018 were active for acquiring full-stack autonomous vehicle technology companies, Stallman noted. But more recently, automakers are turning their attention to enabling and component technologies that align with in-house architectures. This isn鈥檛 broadly reflected in the largest deals chart above, but looking at a , it鈥檚 a more visible trend.
Most Active Investors
There鈥檚 wide variation among automakers in startup round counts. Several are, on average, participating in more than one sizable deal a month. Others are more sporadic.
Below, we take a look at the most active by deal count since the beginning of last year:

One key takeaway is that we鈥檙e seeing more startup capital coming from large auto manufacturers in Asia.
in particular has upped its game. The Korean auto giant wasn鈥檛 much involved in the startup space before 2017, according to SA国际传媒 data. In the last few years, however, the company has backed at least 35 rounds, including 18 since the beginning of 2019.
, meanwhile, tied with BMW as the second most active investor. The count for Toyota included several supergiant rounds of $100 million.
It鈥檚 also worth pointing out companies not in the rankings. , for instance, hasn鈥檛 been doing much startup investing, presumably preferring to innovate in-house. is also not active in venture-stage investing, nor are France鈥檚 or Japan鈥檚 and .
The Road Ahead
While automakers did a lot of startup investing in 2019, they didn鈥檛 do much acquiring.
There were a few deals: Honda bought Drivemode, a Silicon Valley developer of smartphone apps for drivers, in its first startup acquisition to date; Tesla snapped up , a computer vision startup; and PSA Group acquired , a platform for car rentals and parking it had previously backed.
Big Auto is, however, increasingly competing with Big Tech in the transport space. Just last week, for instance, bought , a developer of technology with applications in the automotive space, and over the summer picked up , a developer of autonomous driving software. also has made some transport acquisitions, as have Uber and other ride-hailing players.
Interest from Big Tech is a concern, as the most valuable technology companies are worth many multiples more than the biggest automakers, making M&A an unlevel playing field.
That said, automakers鈥 investment activity shows they鈥檙e serious about keeping abreast of innovation in spaces that impact them by putting more money than ever toward stakes in startups, even if they鈥檙e not buying them whole.
Main photo courtesy of Florian Steciuk via Unsplash.
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