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Dawoon Kang is the co-founder, COO and Head of Marketing at Coffee Meets Bagel. With an MBA from Stanford and a wealth of professional experience she is a passionate expert in her field with a background in business development and investment to bolster it.

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As entrepreneurs endeavoring to change the way people connect through their company, Dawoon and her sisters Arum and Soo are well aware of the challenges people face opening up to others.听In light of that awareness, Dawoon made it easy for us our latest installment of Proust Goes Tech, genuinely and openly answering questions about her faults, fears, and life goals.

What would you otherwise be doing right now?

I would probably be doing another startup in another space. Definitely in the consumer space.

One of the reasons I created Coffee Meets Bagel is because I grew up with my dad being an entrepreneur. I had seen him grow his company, spending so many hours thinking about it. It was his other baby. We kind of grew up with a mentor that said the best way to leave a legacy in this world is to create something meaningful out of nothing. We鈥檝e always believed that we wanted to create something that could impact millions of people鈥檚 lives.

So I鈥檇 be doing something else in the B2C consumer space, but I鈥檓 not really sure what.

Your main fault?

I have many many flaws. I鈥檓 not sure if there鈥檚 a main fault, but one of the things that I am actively working on now is having fun and being playful.

Sometimes I just wake up and say to myself, 鈥淭oday I鈥檓 going to be fun and playful for others.鈥� I think that I sometimes take things too seriously. Sometimes I take life too seriously.

The quality you most desire in a tweet?

Something that makes me think. I forgot what the original character limit was. Was it 180? 140 or something like that. So something that鈥檚 short and provokes thinking on my part.

Your idea of misery?

A couple of things come to mind. But one is when I see people dedicating a big part of their lives on careers where they aren鈥檛 thriving. That鈥檚 actually very painful for me to see.

That鈥檚 one of the things that I tell my Coffee Meets Bagel team. 聽I say that if you鈥檙e not flourishing and thriving here at Coffee Meets Bagel then I want to help you somehow change that or help you find a place where you can because your life is too precious.

What do you appreciate the most in your friends?

They鈥檙e always so supportive and loyal. Knowing that they always have my back and that I can turn to them anytime for anything. That鈥檚 something that I appreciate in my friends and in my family.

Your chief characteristic?

I would say I鈥檓 always learning, I鈥檓 open-minded, and I鈥檓 adventurous.

What skill do you wish you possessed?

Hmm. There are certain people whom when you start conversing with them they understand you beyond your words. They are able to parse out what you鈥檙e committed to and when you鈥檙e talking to them they鈥檙e able to make you feel understood. I want to have that kind of listening skill.

Your most impactful book?

I鈥檓 just going to mention the latest book that I read. It was Dan Horwitz鈥檚 . I really would recommend this to any entrepreneur.

One you realize while reading is that entrepreneurs are on one huge roller coaster ride. Sometimes we have to walk in the face of uncertainty. We have to have blind faith in ourselves even when we don鈥檛 believe it ourselves.

The book came out of his eight years of running Opsware and it just really gives you some great life lessons.

What defines success?

For me the biggest thing is knowing that I made a contribution to everyone in my life. As cheesy as it is, leaving the world a better place than how I found it.

When is confidence lost?

*laughs* I just feel that we lose confidence all of the time. I think it鈥檚 what makes us human. You know? It could be as random as the fact that today is raining and I feel like the world is not a good place today. You could wake up not feeling great maybe because you鈥檙e tired. It could be because you鈥檙e disappointed in yourself because you were committed to something but weren鈥檛 able to do it. It could be rejection. Really anything.

Which buzzword is exhausted?

鈥淐rushing it.鈥�

What virtues do others have that you don鈥檛?

Patience. When things are not done in a time frame that I was expecting I get short really easily.

What impact do you want to leave behind?

At Stanford they have a saying that says, 鈥淐hange Lives, Change Organizations. Change the World.鈥� I want to know that what I created has made a really positive contribution to millions of peoples鈥� lives. I want to know that I鈥檝e contributed to the happiness and fulfillment of everyone in my life or who I interact with, whether that鈥檚 my team members, my family, or my friends.

What鈥檚 the biggest problem tech is failing to solve?

Hmm *chuckles* This is kind of funny coming from a dating app founder, but I think it鈥檚 dating, relationships, and connecting. There鈥檚 聽a lot of frustration right now around dating. It鈥檚 not new, there has always been frustration with dating.

Online dating was able to solve some of that frustration with convenience and efficiency. That was all great, but there are still a lot of limitations that we have to innovate on. One of those is when people make serious connections on our platform versus things like ghosting and catfishing or just not being able to really get to know someone. But that part about dating that is getting to experience and know someone isn鈥檛 really happening with apps right now.

There is a little bit of societal nervousness around something that is as fundamental as love or feeling of belonging and connecting being addressed by a technology which feels very cold. And so there鈥檚 a mindset shift that we have to address as well. But I don鈥檛 think we鈥檝e quite figured that out just yet.

Editorial Note: Answers edited for brevity and clarity.

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